Drip Email Marketing Review
Hey this is Jon. And today we’re going to talk a little bit about e-mail. In fact this is going to be a Drip email marketing review – just like the title stats!
Now, the e-mail automation that I’m using or that I’m going to do a review on the drip e-mail marketing review that I’m going to do, Is called drip. Obviously, because it’s a really good way to do your marketing.
Marketing is also when you are dripping on people. You know there’s a metaphor there. So, they called themselves Drip and they’re also the same people that own Leadpages (at the time of this recording). So, if they do great in Leadpages and they give you the sales tools why wouldn’t they help you further in the process and help you in your email.
Before I get started though I encourage you to subscribe to my channel.
I do a video every single week and we’re going to start out doing some drip e-mails and going through how to use drip and what scenarios are best for certain people and really dig down deep on what kind of things you can do with Drip. Also how to use their liquid programming language.
Drip has the best customer service and it’s as fast as a click down at the bottom right hand part of your screen.
And when they’re online they will chat and help you right away to get you on your way with the best solution. If they’re not, send an e-mail. They will usually get back to you within 24 hours. Usually it’s the very next day they in the morning.
Their automation in my opinion is awesome because you set it up one time and it goes. I’ve learned so much from using the customer service help as well.
Automation is the key to your marketing. if you are marketing well, you know there’s no stress involved when you’ve got your automation running. Drip automation involves workflows, campaigns, triggers, and tags. These are the tools you have to help you deliver the right message at the right time.
There’s so many things you can do with Drip. Automation is where it’s at in today’s marketplace.
There are more and more going towards the ECRM (Electronic Customer Relationship Manager) way of doing things. So the next thing you really want to have in place, and this is huge, is deliverability.
That is another key point in drip because they are 99.9% deliverable and as long as you stay in the value group, you’re going to be at 99.9 percent.
ONE CAVEAT TO DELIVERABILITY
You know it’s only the user that’s going to say things like
- “I don’t really want to receive emails from you”
- “I don’t really want to see this anymore and now I’ll put you in the spam folder.”
you just cannot get around people like that because we all have lives to live. It might mean you’re creating too much noise in their world? This is why you should always send an email asking them about their situation. Provide them a way to bundle your communications with them. Drip does this really well by the way.
Of course, you will definitely need to learn what the average deliverability is for your niche. Some are way different than others. When you know your stats, then you can tell if you are on a platform that has low deliverability or you have been pegged by the platform as a spammer.
How Drip Handles Spammers
I learned this ten years ago when I was spamming a lot of people. When you’re new, you don’t know any different. I had emails that I wanted to get out to my people that were on my list and they weren’t getting them or they were going to the spam/junk folder.
That’s just as bad as not sending an email, right?
I think back then I was at .2 percent that were actually getting the emails and I later found out that this particular platform labeled me as a spammer and they put me in a IP range that didn’t send out that well. So you have to be giving great value and always doing someone that is known for giving value. If you need a little help from a seasoned pro that travels all over, Gary Vaynerchuk is that guy. He’s a bit in your face but maybe that’s what you need to get off your butt to do something. I highly recommend his book that was written several years ago because it’s still relevant: The book is called, “Jab Jab Jab Right Hook“.
Ease of Use
The ease of use is the next on the list. It’s based on a great method of graphical presentation so you can understand what and where things are. You’ve got people instead of subscribers. It’s more personable but you’re going to have so many things presented in front of you when you first log in.
You’re going to see a graph of:
- How your blog is doing
- Your email stats
- First time visitors you have on your blog.
Lastly I would like to point out that the price of drip for a 0-500 subscribers (people) is $19.
Now I have to admit, at the time of this recording the price was $49 and it wasn’t cheapest because there are other ones out there that were much cheaper. I think when I started it was 12 dollars a month with a different provider, and went up to 15 for others and eventually other ones that start at $30. As far as price, I’ve seen some that I go up to $300 a month. They also have many more things that they can offer and personally I don’t want them handling all of my marketing because if one thing goes down it can wreak havoc on all of your marketing. Simply put, you want to have items of your marketing in different locations.
Remember to get your FREE FULL FLEDGED TRIAL It is a 14 day trial and there’s no credit card needed. If you like it. continue on as if nothing happened and you can start you can keep going on with your marketing.
Wrapping up My Drip Email Marketing Review
Now this review is slightly biased but not because Drip is sponsoring me. I would only get a commission when you decide to continue past the 14 day trial period, or just purchase a monthly or yearly subscription. it is my sincere hope that you take the 14 day trial after reading or watching my drip email marketing review.
I’m giving you the review because it’s what i use and I think you could get great value out of using it in your business as well. So, if you’re ready to try out Drip, I encourage you to go for it! See you in the next blog post and/or video.
I know that this is just one topic on using Drip, and you can go through the entire series by starting here: https://jonmccaw.com/drip-email-marketing-review/